The ERS Advantage
- Language of choice – interviewers are dually-fluent in English and Spanish
- Ability to meet guaranteed deadlines
- Rapid 48 hour programming turnaround time
- Quality assurance
- Quality account representatives dedicated to one-on-one service
- Technology
- Predictive, auto or manual dialing
- Online data portal
– instant client access to data and reports
- Bilingual digital play out
– integrated audio clips
- Interactive voice response
– automated interaction with callers
- Web surveys
– flexible, blended CATI/Web methodology and recruit-to-web, programmed & hosted
- Digital response capture
– recording of specific responses, of or complete interviews
Founded in 1992, Eastern Research Services, LLC (ERS) is one of the nation’s largest independent, bilingual (English and Spanish) telephone data collection companies. More than 150 market research firms, research suppliers, advertising agencies and polling companies of all sizes rely on ERS daily for high quality data collection and value-added services.
Headquartered in suburban Philadelphia, ERS operates four call centers, including three in the El Paso, Texas area and a fourth near Tampa, Florida. All told, ERS’s production capacity includes 400 CATI stations running CfMC Survent and SPSS Quancept interviewing software packages, allowing rapid turnaround of high quality research data.
With more than 800 dually-fluent telephone interviewers, ERS’s Bilingual Research Services division allows for language of choice interviewing in real time -- the most accurate methodology for telephone data collection among Spanish-speaking Americans. ERS’s Texas facilities represent the largest Spanish-speaking data collection facilities in the U.S.
ERS’s highly-skilled interviewers receive rigorous, on-going training in successfully engaging respondents and in accurately recording their responses. The interviewers have broad expertise in the following study types:
- Consumer surveys
- Business-to-business surveys
- Customer satisfaction
- Employee satisfaction
- Physician recruiting
- In-home product placement
- Brand attitude & awareness
- Recruit to online or direct web surveys
- Advertising & brand recall
- Public relations & opinion polling
- Social research
- And more…
ERS follows rigid quality control procedures for data collection including monitoring, validation and online editing.